Compete by meeting unmet needs : how Zipcar rethought the car rental business /
"This Element is an excerpt from Inspire!: why customers come back (ISBN: 9780131361881) by Jim Champy. Today's most powerful value proposition: combining ease of use with cost savings! How Zipcar has done it--with lessons you can apply in your own business"--Resource description page
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, N.J. :
Pearson Education Pub. as FTPress Delivers,
©2010
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| 245 | 1 | 0 | |a Compete by meeting unmet needs : |b how Zipcar rethought the car rental business / |c Jim Champy |
| 246 | 3 | 0 | |a How Zipcar rethought the car rental business |
| 260 | |a Upper Saddle River, N.J. : |b Pearson Education Pub. as FTPress Delivers, |c ©2010 | ||
| 300 | |a 1 online resource ([8] pages) | ||
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| 520 | |a "This Element is an excerpt from Inspire!: why customers come back (ISBN: 9780131361881) by Jim Champy. Today's most powerful value proposition: combining ease of use with cost savings! How Zipcar has done it--with lessons you can apply in your own business"--Resource description page | ||
| 610 | 2 | 0 | |a Zipcar (Firm) |
| 610 | 2 | 7 | |a Zipcar (Firm) |2 fast |
| 650 | 0 | |a Automobile leasing and renting |z United States | |
| 650 | 0 | |a Branding (Marketing) | |
| 650 | 0 | |a Success in business | |
| 650 | 6 | |a Automobiles |x Location |z États-Unis | |
| 650 | 6 | |a Stratégie de marque | |
| 650 | 6 | |a Succès dans les affaires | |
| 650 | 7 | |a Automobile leasing and renting |2 fast | |
| 650 | 7 | |a Branding (Marketing) |2 fast | |
| 650 | 7 | |a Success in business |2 fast | |
| 650 | 7 | |a branding |2 aat | |
| 651 | 7 | |a United States |2 fast | |
| 700 | 1 | |a Champy, James, |d 1942- |t Inspire!: why customers come back | |
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