Interview with Federico Braun, interviewed by Andrea Lluch, Buenos Aires, Argentina,
Mr. Braun describes La Anónima's course over four generations, from a small grocery store business into a major supermarket chain in Argentina, and its entrance into meat packing and distribution. He points to local knowledge, innovation and efficiency, especially in terms of information techno...
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Format: | Electronic Book |
Language: | Spanish English |
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Boston, MA :
Harvard Business School,
c2008
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Arch E6.9 |
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